Apple’s Strategy To Minimize iPhone 18 Pro Price Rise - Forbes
technology 2026/07/05 11:03:29

Apple’s Strategy To Minimize iPhone 18 Pro Price Rise - Forbes

Source:Forbes
Author:Ewan Spence

As memory costs push the iPhone 18 Pro retail price upward, Apple can rely on services such as online backups and connected accessories to prevent premium users from moving to Android.

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